Rory Sutherland
FollowThe latest interviews, podcast appearances, and blog posts from Rory Sutherland, updated daily.
James Watt with Rory Sutherland and Elfried Samba on BrewDog, gut instinct and starting again
James Watt quit law after two weeks, spent seven years as a captain on a North Atlantic fishing boat, then built BrewDog from two humans and a dog into a business making a million cans of beer a day.
Rory Sutherland & Dan Bennett on Behavioural Science, Loyalty & How People Really Decide (#777)
In this episode we are delighted to interview Rory Sutherland and Dan Bennett, respectively the President Emeritus and the Senior Partner, Lead of…
Mark Tapscott and Daniel Davey with Rory Sutherland and Elfried Samba on Britain's 1st EV sportscar
Tesla veterans Mark Tapscott and Daniel Davey are the co-founders of Longbow Motors — a British electric sports car company with a radical idea: that cars should be getting lighter, simpler and more…
Tom Goodwin and Rory Sutherland Fix Marketing (Part 2)
Rory Sutherland and Tom Goodwin return for part two of our wide-ranging conversation on the future of marketing, creativity, and business.
Rory Sutherland and Tom Goodwin Fix Marketing (Part 1)
Two of our most popular guests return for a conversation on what’s gone wrong in modern marketing and how to fix it.
#199 Rory Sutherland
Author, and Vice Chairman of Ogilvy, Rory Sutherland is one of the world’s leading experts in human behaviour.
Rory Sutherland: Change the Question, Change the World
Rory Sutherland joins Srdjan Vukcevic on Gentle Provocation to explore why changing the question is often the most powerful move in business and life — and why psychology consistently beats pure…
Jamie Bartlett with Rory Sutherland and Elfried Samba on AI, trust and the internet
Jamie Bartlett has spent 15 years investigating the strange corners of the internet before they crash into the mainstream.